Google Ads is the fastest way to appear in front of someone in Dubai who is searching for what you sell right now. It is also the fastest way to spend a large budget on the wrong clicks. Broad match keywords, no negative list, tracking that counts page views as leads. We see it in most accounts we audit.
We run Google Ads the careful way. Tracking first, so every call, form and purchase is counted correctly. Tight campaigns built around what people actually search for, with a negative keyword list that grows every week. Landing pages that match the ad. And a monthly report that shows spend, cost per lead or sale and what we changed, in language your finance team can read.
We build the websites and stores our ads send people to, for hospitality, retail, clinics and professional services across the UAE, so the landing page gets fixed instead of blamed.
What is included
- An audit of your existing account: wasted spend, tracking gaps, structure and the settings Google switches on by default
- Conversion tracking set up with Google Tag Manager and Google Analytics 4, tested so leads, calls and sales are counted once
- Search campaigns built from real search terms, grouped tightly, with ad copy written for each group
- Display and YouTube campaigns for remarketing and for reaching people before they search, with creative from our studio
- Shopping campaigns through Google Merchant Center for stores on Shopify and WooCommerce
- Landing pages designed and built to match each campaign, tested on a phone first
- Arabic campaigns written by native speakers, not machine translated from English
- Weekly optimisation: search terms reviewed, negatives added, bids and budgets adjusted, poor ads replaced
- A monthly report with spend, leads or sales, cost per result and the changes we made and why
How it works
1. Audit
If you have an account we read it: structure, search terms, tracking, settings and the recent months of spend. If you do not, we research the searches, the competition and the likely cost per click in your market.
2. Plan
Campaign structure, budget split, landing pages, tracking plan and the fee, agreed in writing before anything goes live.
3. Set up
Tracking installed and tested with real test conversions. Campaigns built, ads written, extensions added, landing pages live, and everything reviewed by a second pair of eyes before the first dirham is spent.
4. Run
Every week we review search terms, add negatives, adjust bids and budgets and replace the weakest ads. Every month we test something new: a landing page, an audience, a format.
5. Report
A monthly report shows spend, results, cost per result and the search terms that drove them, with a plain English summary of what we changed and what we plan next.
How much should I spend on Google Ads in Dubai?
It depends on your market and your margins. Cost per click in Dubai varies widely, from a few dirhams in some sectors to very expensive in finance, property and legal. In the audit we estimate the budget needed to produce enough data to learn from, and we tell you if it is too small to be worth it.
Who owns the Google Ads account?
You do. We work inside an account you own, under your billing, with agency access that you can remove at any time. If we part ways, the history and the data stay with you.
Can you run ads in Arabic?
Yes. Arabic search campaigns are written by native speakers around Arabic search terms, and they send people to Arabic landing pages. Mixing languages in one campaign wastes money, so we keep them apart.
Do you do Display and YouTube as well as Search?
Yes. Search catches people who are looking now. Display and YouTube reach people before they search and bring back the ones who visited and did not convert. Our film team makes the video where you need it.
Who does the work?
Strategy, budgets and your monthly review are handled by the Dubai team. Account building, landing pages and reporting are shared with our team in India. One person in Dubai owns your account relationship.
How quickly will I see leads?
Ads can appear on the day they go live, and the first enquiries usually arrive in the first weeks. We do not promise a number or a cost per lead before we have data. The first month is about learning what works in your account, and the report says so plainly.



